Prof. Jacob Goldenberg
Departement of Marketing
Arison School of Business
Arison School of Business
CV
Jacob Goldenberg is a professor of Marketing at the School of Arison School of Business at the Reichman University Herzliya. He is a visiting professor at the Columbia Business School. Prof. Goldenberg received his Ph.D. from the Hebrew University of Jerusalem in a joint program of the School of Business Administration and Racach Institute of Physics. His research focuses on creativity, new product development, diffusion of innovation, complexity in market dynamics and social networks effects.
Jacob Goldenberg is a professor of Marketing at the School of Arison School of Business at the Reichman University Herzliya. He is a visiting professor at the Columbia Business School. Prof. Goldenberg received his Ph.D. from the Hebrew University of Jerusalem in a joint program of the School of Business Administration and Racach Institute of Physics. His research focuses on creativity, new product development, diffusion of innovation, complexity in market dynamics and social networks effects.
Jacob is a JCR co-editor, he was the editor- in-chief of the International Journal of Research in Marketing and currently an area editor for Journal of Marketing Research, Journal of Consumer Research, and Journal of Marketing, and serves on the editorial board of Marketing Science. He has published papers in the Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, JPSP, Management Science, Marketing Science, Nature Physics, and Science. In addition, he is an author of two books by Cambridge University Press one in Chicago Press, and one by Simon & Schuster.
Awards:
• Winner of H. Paul Root Award 2025
• Winner of the Lehmann award (2021, 2025)
• Winner of Steenkamp award (2025) and twice a finalist.
• Twice Maynard best paper award finalist (2010, 2025)
• Winner of the ISMS 2021 Don Morrison Long Term Impact Award (2021)
• Two Finalists of Steenkamp award (2021, 2022)
• Finalist of the Sheth award (2021)
• SESP Dissertation Award Finalist (Yonat Zwebner, 2017)
• Finalist of O'Dell award (2017)
• Second runner-up for the 2012 ACM SIGMIS best Doctoral Dissertation Award
• Finalist of the O'Dell award (2012)
• Runner-up for the 2012 ACM SIGMIS best Doctoral Dissertation Award (2012)
• IJRM best paper award (2007, 2011)
• The Elsevier Technological Forecasting and Social Change 2004 Best Paper Prize (2004)
• Sarit Moldovan (PhD student) a winner in the Marketing Science Institute's 2004 Alden G. Clayton Doctoral Dissertation Proposal Competition. (2004)
• Best paper award Technological Forecasting and Social Change (2004)
• The 2001 MSI Best Paper Award (2001)
Jacob’s scientific work has been covered in New York Times, Wall Street Journal, Boston Globe, BBC News, Herald Tribune, The Economist, and Wired magazine.
